HELVETICA "THE MOVIE"

1. Where does Helvetica originate from? What country? It originated from post WWII Switzerland.


2. What does the name helvetica mean in English mean in English? The original name is Neue Haas Grotesk. Helvetica means “The Swiss Typeface”.


3. What year was Helvetica created? Who created it? Helvetica was created in 1957. Thomas Phinney


4.What is the design style that6 Helvetica brought to popularity worldwide?


Swiss Design Style


5. Name 3 qualities of Helvetica.


Helvetica’s characters always have vertical or horizontal terminations on their strokes, never diagonal.


Helvetica is as much about the negative space surrounding the letters than about the lines that make up the characters themselves.


The negative space contained within the lowercase “a” closely resembles a teardrop.






6.List the name of 3 different design styles or design movements that are discussed in the film.


Typography,modernism, and Postmodernism


7.Which screen fonts did Matthew Carter design?


The seven typefaces are Bell Centennial, Big Caslon, ITC Galliard, Mantinia, Miller, Verdana and Walker.


8. What is the cloned version of Helvetica called?


Akzidenz-Grotesk


9.Is David Carson a trained designer? How does it affect his approach?


David carson: I wasn’t really looking to become a graphic designer and in fact I wasn’t – until the ripe old age of 26! graphic design is a second career for me, I have a degree in sociology, and taught that for a few years


10.What magazine did David Carson Design?


Ray Gun


11. Name 5 brands that use helvetica.



Marvel, DC Comics, Disney, Nickelodeon , Warner brothers